Social Media

General:

Statistics Show Social Media is Bigger Than You Think

http://socialnomics.net/2009/08/11/statistics-show-social-media-is-bigger-than-you-think/

Top 100 Social Media Books, Ever
http://blog.mellowbillow.com/2009/08/17/top-100-best-social-media-books-ever/

Social Media Marketing Industry Report
http://marketingwhitepapers.s3.amazonaws.com/smss09/SocialMediaMarketingIndustryReport.pdf

The state of Wine Industry Social Media – VinTank Report
http://www.vintank.com/VinTank_SocialMediaReport.pdf

PR 2.0

The Definitive Guide to Social Media Releases
http://www.briansolis.com/2008/02/definitive-guide-to-social-media/

Guide to Social Media Release Capabilities Across the Major Wire Services
http://www.shiftcomm.com/downloads/socialmediareleases-wirecomparison.pdf

How Do You Measure PR?
http://blog.journalistics.com/2009/how_do_you_measure_pr/

Twitter:

Twitter Case Study on Wineries
http://twitter09.wordpress.com/the-book/case-study-wineries/

Facebook:

ViralVines.com on Wineries Using Facebook
http://www.viralvines.com/2009/06/29/wineries-using-facebook-you-bet/

ViralVines.com Update on Wineries Using Facebook
http://www.viralvines.com/2009/07/16/update-wineries-using-facebook/

Blogging:

Wine Bloggers Conference 2009 Presentation:
Optimizing Your Blog or Winery Website by Doug Cook at Able Grape
http://bit.ly/10XY1S

How to Pitch a Wine Blogger
http://fermentation.typepad.com/fermentation/2009/07/how-to-pitch-a-wine-blogger.html

Blogger Relations (and Social Media Release!) Case Study
http://www.pr-squared.com/2009/02/blogger_relations_and_social_m.html

Do Wine Blogs Impact Yout Brand? New Study Highlights Wine Blogger Activity
http://www.winebusiness.com/news/?go=getArticle&cms_preview=true&dataid=66751

The Necessary Tension between Public Relations and Bloggers
http://rfbwinepost.blogspot.com/2009/08/necessary-tension-between-public.html